Senior Consultant – MMM – Media Agency

Up to £70000
Central London
Analytics, Media Agency

Senior Consultant role at a leading media agency focussed on analytics, media effectiveness and MMM projects for clients.

 

This is a varied role, working across the agency’s biggest client. You’ll be responsible for a broad range of solutions concentrated around MMM (Marketing Mix Modelling) projects, including.

 

  • Advising clients on the latest new tools and innovations within media effectiveness and measurement
  • Proposing new solutions that compliment MMM including attribution and machine learning

 

Salary to £70,000 plus benefits. 3 days per week required in the London office.

 

Key Responsibilities:

  • Lead groundbreaking projects and take the helm in managing client relationships
  • Utilize your extensive expertise in Marketing Mix Modelling to spearhead end-to-end analytical projects, guiding a team of Consultants, Analysts, and Senior Analysts to deliver transformative insights.
  • Translate complex modelling outputs into actionable recommendations that fuel our clients’ marketing endeavours, positioning yourself as a trusted advisor and subject matter expert.

 

Clients & Commercials:

  • Drive innovation and excellence in analytics project delivery, taking charge of project management and delivering consultative recommendations that exceed client expectations.
  • Forge strong relationships with internal and external stakeholders, cementing your reputation as a go-to expert in the field and identifying new avenues for commercial and client growth.

 

Talent & Culture:

  • Lead by example, guiding and mentoring team members to ensure seamless project delivery and uphold the highest standards of quality.
  • Take on a leadership role in coaching and developing the team, fostering a culture of continuous learning and growth.

 

Future Growth & Product:

  • Fuel the agency’s innovation engine by contributing to the development of cutting-edge solutions and analytical approaches, collaborating closely with specialist services and agency teams.
  • Be at the forefront of client-focused innovation, driving the evolution of our product offerings to meet the ever-changing needs of the market.

 

Skills Required

  • 4+ years delivering MMM and other marketing analytics projects​
  • Advanced understanding of Bayesian and linear regression approaches. Knowledge of machine learning would be an advantage​
  • Significant experience in data and analysis and designing approaches to answer ad-hoc questions​
  • Good stakeholder and team management and exposure in a client facing environment​
  • Experience workings across multiple workstreams and projects​s
  • Coding skills in either R or Python would be an advantage​
  • Good Excel and PowerPoint skills
  • Self-starter, organised, collaborative, entrepreneurial, data curious, commercially savvy, cutting-edge technical thinker
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