Analytics Consultant – MMM

Consultant role at a leading media agency focussed on analytics, media effectiveness and MMM projects for clients.

The role is focussed on the client relationship / presenting side of marketing effectiveness and MMM projects. Also includes digital attribution, effectiveness methodologies and geo-testing.

Clients include FMCG, entertainment, finance and fashion.

Salary £55,000.  2-3 days per week required in the London office.

Key Responsibilities:

• Lead groundbreaking projects and take the helm in managing client relationships, ensuring our analytical solutions drive tangible business outcomes.
• Utilize your extensive expertise in Marketing Mix Modelling to spearhead end-to-end analytical projects, guiding a team of Consultants, Analysts, and Senior Analysts to deliver transformative insights.
• Translate complex modelling outputs into actionable recommendations that fuel our clients’ marketing endeavours, positioning yourself as a trusted advisor and subject matter expert.

Clients & Commercials:

• Drive innovation and excellence in analytics project delivery, taking charge of project management and delivering consultative recommendations that exceed client expectations.
• Forge strong relationships with internal and external stakeholders, cementing your reputation as a go-to expert in the field and identifying new avenues for commercial and client growth.

Talent & Culture:

• Lead by example, guiding and mentoring team members to ensure seamless project delivery and uphold the highest standards of quality.
• Take on a leadership role in coaching and developing the team, fostering a culture of continuous learning and growth.

Future Growth & Product:

• Fuel the agency’s innovation engine by contributing to the development of cutting-edge solutions and analytical approaches, collaborating closely with specialist services and agency teams.
• Be at the forefront of client-focused innovation, driving the evolution of our product offerings to meet the ever-changing needs of the market.

Technical Capabilities:

• Showcase your mastery of analytical techniques and client-facing prowess, delivering compelling presentations and insights to marketers and analytical teams alike.
• Demonstrate a deep understanding of analytical tools and techniques, adeptly utilizing a mix of R, SQL, Python, Excel, PowerPoint, and other approaches to deliver exceptional results.
• Uphold the highest standards of technical excellence, ensuring all outputs are consistent, accurate, and tailored to address the unique business questions of our clients.