Digital Performance Senior Strategy Director
April 29, 2022Senior Digital Performance Strategy Director role at a full-service performance led agency who specialise across performance, media and content.
We are looking for a strategic digital lead for a portfolio of clients to champion holistic performance strategies working across tools, technology and products.
Salary is flexible depending on candidate experience / level.
Role Summary
- Focus is on big picture planning and long-term strategy across digital
- Working across big names clients within retail, eCom, entertainment, FMCG, tech and more
- Requires someone confident with clients to c-suite level who can speak about digital / performance with gravitas and authenticity
- Ability to get involved in pitch work
- Happy to consider candidates from a biddable / performance background looking to develop a more rounded / full-service skill-set
- Very flat team structure – 10 in team in total currently, no management
Desired Skills & Experience
- Experienced in strategy, in an agency environment with a focus on digital performance
- Experience leading strategic responses at the pitch
- A deep understanding of media planning processes and experience identifying, designing, and executing the right omnichannel marketing experience, along the consumer’s path to purchase.
- Business and commercial acumen. Able to understand our clients’ industry verticals, business models, and the role and impact of performance marketing in driving business impact short and long term.
- Experience in applying data analytics to identify value audiences or to fuel and orchestrate personalized marketing experience through paid, owned, and earned digital experiences
- Highly organized, with the ability to self-manage multiple projects and deadlines
- Ability to prioritize, manage multiple projects simultaneously, incorporating feedback from various stakeholders and agency partners
- Strong communication and presentation skills with the ability to communicate complex strategies into digestible content