Digital Director – Performance Media – International Agency
April 27, 2018Digital Director Role across performance and brand planning and strategy.
There are x2 roles, 1 on a technology client and another on FMCG / foods.
The role sits within the Worldwide team of this London media agency and is focussed on delivering best in class digital solutions – both short term (e.g. campaign digital strategy) and long term (e.g. digital business development/ transformation)
This role sits within the Digital & Innovation team, part of the Worldwide team at the agency.
Salary to £85,000 + benefits
Responsibilities:
- Generating Consumer Insights from Digital Data:
- Overseeing Client Digital Development
- Campaign Digital Strategy
- Toolkits
- Drive Data Approach
- Technology Solutions
- Partnerships with key Media Owners
- Innovation
Key requirements:
You will currently be at Senior AD / Business Director level or equivalent.
- A Digital Strategist with experience in:
o Creating strategies
o Media plans
o A strong sense for setting KPIs for clients
o Ability to build aggregated reporting across all digital channels
- Knowledge of the entire digital landscape for example:
o Being able to name main DSPS in the market
o Being able to name main Bid management platforms (For paid search) in the market
o Understanding the difference between Google Analytics and DCM